Image by from-left-field
Image by Jeremy Bishop
Image by Jason Hosking

sustainable authentic impact

helping those driven to make the world a better place find, reach and connect with an audience of customers committed to fully supporting their work, and their future.

Because however impactful and authentic the work, without that support it isn't truly sustainable.

So from-left-field works with people who are passionate about improving the lives, businesses and environments of others. We guide their discovery and understanding of that audience - their authentic 'tribe' – and how best to serve them.

It’s an engaging and revealing process that builds a foundation for lasting relationship, loyalty and trust, and long-term support for the work you do.

And in helping extraordinary people with great values connect with their tribe, we get to serve ours. It's why from-left-field not only offers tailored consultancy services, individual mentoring and a facilitated workshop series. We've also packaged a condensed version of our positioning process into formats accessible to those with fewer resources.

After all, true success – in business, as in life – lies in helping others achieve their goals.

If you’d rather reach an audience of customers not just consumers, and be in service not just in business, reach out and connect.

people we've worked with over the years...

“...Nick is always challenging my thinking and able to contribute new ideas around communications that enable us to constantly strive for a step change in our impact...His contribution to our business has been great...”

Sarah Kingsbury
Marketing Director, AB Agri, UK

“We first began working with Nick to broaden our reach into print media...He has consistently challenged us to consider who we are, why we are and where we’re going...and truly believe we couldn’t do without him!”

Jordon Osmond & Antoinette Wilson
Founders, Happen Films, Australia

“Over a career stretching 30+ years, I’ve worked with many writers, editors, and marketing strategists. Nick Tucker is one of the best....It is a privilege to have worked with him, and my door is always open to him.”

Jeffrey Zeldman
Founder, A List Apart, US

“Working with Nick over a number of years I always found his support invaluable...We worked together as a true team...to deliver a more relevant message and...to position our products in the marketplace with improved clarity and resonance..”

Mark Scott
Technical & Marketing Director, Rumenco Group, UK

“Nick did a thoroughly professional job for us when we newly entered the Chinese ruminant market...to get articles published in key target publications that were sympathetic to a very different cultural landscape to that in the west.”

Peter Hill
Technical Director, AB Co-products Asia, China

“During my time re-establishing the Keenan Mixer brand in New Zealand in 2007...Nick's knowledge, understanding and experience of both the subject and the target audience made Keenan a much easier job to reestablish in a stale market.“

Donal Blackwell
Ruminant Nutritionist, Alltech, Australia